Job Description
Job Description
We are looking for a dedicated Administrative Assistant to join our team in Chelmsford, Massachusetts. This position is ideal for someone with a passion for marketing and a strong ability to manage campaigns across various platforms. As part of a high-tech engineering industry, you will play a key role in supporting marketing efforts that drive business success. This is a long-term contract opportunity.
Responsibilities:
- Collaborate with the marketing team to execute CRM strategies and ensure effective campaign management.
- Develop and implement direct marketing campaigns tailored to specific target audiences.
- Manage email marketing initiatives, including the use of email platforms for creating, distributing, and tracking results.
- Analyze market data to identify trends and opportunities for enhancing marketing strategies.
- Support global marketing efforts by coordinating campaigns across multiple regions.
- Create and monitor direct response marketing activities to optimize engagement and conversion rates.
- Maintain marketing databases and ensure data accuracy for effective campaign targeting.
- Assist in gathering insights and feedback to improve overall marketing performance.
- Ensure consistent branding and messaging across all marketing channels.
• Proven experience in CRM marketing and campaign management.
• Strong knowledge of direct marketing strategies and execution.
• Proficiency in email marketing platforms and tools.
• Familiarity with analyzing and interpreting market data.
• Understanding of global marketing practices and cultural nuances.
• Experience with direct response marketing to drive measurable results.
• Excellent organizational skills and attention to detail.
• Ability to work collaboratively within a team environment.