Job Description
Job DescriptionSalary:
Who We Are:
Headquartered in Canada with locations across the United States and around the globe with a footprint on six continents, Bulletproof, a GLI company has decades of technology, security, and compliance expertise. Bulletproofs work in the security space has been recognized nationally and globally with Microsofts global Security Partner of the Yearin 2021 and the Microsoft Security Trail-Blazer Award in 2024.
At Bulletproof, our vision is to serve, secure, and empower the world through people and technology; one customer at a time. We believe everyone has the right to feel safe and secure. Our mission is to serve and protect organizations to ensure their success.
What we have to offer:
- Challenging Work - We love solving highly complex problems. Across our teams and in all roles, every employee is empowered to bring their best ideas forward and to jump in and solve the problems they're passionate about.
- Great People - We are stronger, together, when we are open, honest, and above all, real. Every person is valued here and plays an important role in our shared success.
- Global Impact - As a global team spanning continents, boundaries, and cultures, every day we are inspired by the impact our work has on our colleagues, our customers, our communities, and the world at large.
- Diversity, Equity and Inclusion - We celebrate each others differences, continuously strive for equality and recognize that inclusion makes us stronger as individuals, a company and a global citizen.
Position Summary:
AtBulletproof, we believe security is business-critical and so is alignment between Marketing, Sales, and Business Development. Were looking for aBusiness Development Team Leadwho thrives at that intersection.
This is aplayer/coach roledesigned for amarketing-minded sales leader someone who can drive strategy, coach a high-performing team of BDRs, and personally engage top accounts within ourAccount-Based Marketing (ABM) motion.
Youll partner closely with Marketing, Inside Sales, and Microsoft field teams to convert intent data and campaign engagement into qualified opportunities. Youll lead from the front, ensuring our outreach is smart, consultative, and always on-brand.
Responsibilities:
Leadership & Coaching
- Lead, mentor, and motivate a team of Business Development Representatives to consistently exceed pipeline and meeting-creation targets.
- Build a culture of curiosity, accountability, and performance through structured huddles, call reviews, and individual coaching.
- Partner with Marketing and Sales Leadership to ensure alignment on ICP tiers, campaign priorities, and lead-handoff processes.
- Support new BDR onboarding, training, and enablement with an emphasis on message consistency and Microsoft solution fluency.
Player/Coach Execution
- Personally engage withTier 2 ABM accounts leveraging marketing content, Microsoft co-sell alignment, and partner signals to open strategic conversations.
- Work hand-in-hand with Marketing to activate campaigns across events, content syndication, and intent-based outreach.
- Translate campaign activity into meaningful engagement by crafting thoughtful, value-led sequences that resonate with decision-makers in key verticals (Municipal, Healthcare, Financial Services, etc.).
- Provide real-time feedback from the field to refine targeting, messaging, and offer positioning.
Pipeline & Performance Management
- Maintain strong CRM hygiene (Salesforce/HubSpot) and accurate forecasting of pipeline generation.
- Monitor performance dashboards, activity metrics, and conversion data identifying trends and opportunities for optimization.
- Collaborate with SalesOps to improve workflows and visibility into ABM campaign ROI.
- Continuously test and iterate on outreach strategies, channels, and tools to increase conversion efficiency.
Required Education/Credentials/Qualifications:
- 4+ years in BDR/SDR/Inside Sales roles with at least 12 years of leadership or player/coach experience.
- Proven track record inABM or marketing-led pipeline generation comfortable working closely with Marketing teams and translating campaign engagement into qualified opportunities.
- Experience withMicrosoft ecosystemand/or technology services preferred.
- Strong familiarity with modern sales-tech stacks (HubSpot, Salesforce, Outreach, Demandbase, etc.).
- Excellent written and verbal communication skills with an ability to coach messaging and objection handling.
- Data-driven mindset comfortable building, tracking, and reporting KPIs that drive action.
- Growth-oriented leader who enjoys building, mentoring, and iterating on process.
Why BD Team Lead at Bulletproof?
At Bulletproof, we dont just talk about partnership we live it. Youll have the opportunity to work directly with Marketing leadership, Microsoft field teams, and cross-functional stakeholders to help customers achieve more securely.
This is your chance toshape the next generation of business development at Bulletproof leading from the front, innovating through ABM, and building a revenue engine that scales.
Benefits:
- Comprehensive Health, Dental, and Vision Insurance
- Optional HealthBenefits
- Vacation Time
- 401k Plan
- Annual Discretionary Bonus
- Anniversary Reward Bonus
- Educational Assistance Program
- Additional Mental Health Benefits through our Employee Assistance Program
Equal Opportunity Statement:
Bulletproof is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. Bulletproof is also committed to compliance with all fair employment practices regarding citizenship and immigration status.